conversion, handled ✳

Convert website traffic to revenue

Leda scans your site, studies your traffic, and designs the fixes that turn more visitors into customers. You approve. Leda ships. Conversion goes up.

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the problem

CRO's hard part isn't the test. It's everything before it.

Aligning design, eng, and marketing. Reading replays until your eyes cross. Turning a pile of dashboards into the three tests worth running. By the time you have a plan, the budget's half spent.

exhibit_a

The planning eats the month.

Wiring up tracking, aligning three teams, arguing over what's even worth testing. All on the clock, none of it moving pipeline.
exhibit_b

The analysis is the job.

Analytics, replays, heatmaps, page data. Someone has to read it all and turn it into a shortlist. That someone is you.
exhibit_c

Forty ideas, no way to rank them.

Sorting the four that move pipeline from the thirty-six that don't takes hours you don't have. So the wins sit in the backlog while spend runs.
the fix

Leda turns your visitor data into a ready-to-ship experiment backlog.

Scan your pages, pull the evidence, review and ship the PRs.

Step 1

Gathers context & data

Connects to your analytics, audits your website & ingests context about your ICP, brand guidelines and conversion goals.

Leda

acme.comConnected

Analysis

acme.com · Last 30 days

Live231,904 visitors

Visitors

231,904

↑ 15% vs prior

Conversion Rate

3.81%

↑ 0.2% vs prior

Rage Clicks

11,962

↑ 29% vs L30

Est. Opportunity

+24%

from top 3 issues

Conversion Funnel

By Device ▾

Landed

231,904

Engaged

131,282

CTA Click

34,116

Sign Up

8,946

Desktop (54%) Mobile (46%)

Channel Users

Last 30 days

42.1k

35.6k

21.9k

16.4k

29.2k

10.1k

Instagram

TikTok

Reddit

LinkedIn

Google

X

Sessions Signups

Engagement Heatmap

Conv. Rate by Time × Page
HomeFeaturesPricingBlogSignup
Morning2.4%3.2%1.9%0.7%4.5%
Midday3.0%4.0%2.6%1.2%5.4%
Afternoon2.8%3.6%2.3%0.9%5.0%
Evening3.4%4.5%3.0%1.4%6.1%
Step 2

Surfaces higher converting opportunities

Gives a prioritized list of opportunities to improve your conversion goals, based on an analysis of your data and goals.

Leda

acme.comConnected

Annotated Site Review

11
DesktopMobile
acme.com
acme
AboutPricingBlogLogin
1
2
3
4
5
6
7
8
9
1

Clean navigation is well-organized

The nav bar gives visitors clear pathways without overwhelming them. The color scheme is distinctive and memorable.

Doing Well

2

No headline communicates visitor value

The hero leads with the brand name, not what the visitor gets. Add a benefit-driven headline in the first 3 seconds.

Should Fix

3

Multiple CTAs compete for attention

Six equally-weighted buttons split visitor intent. Promote one primary action and demote the rest to a secondary row.

Critical

4

Trust strip lacks recognizable logos

Generic placeholder logos read as decorative, not as proof. Add 4-5 well-known customer logos directly under the hero.

Should Fix

5

Feature cards use clear hierarchy

Each feature has a strong headline, supporting copy, and consistent spacing. Visitors can scan in under 5 seconds.

Doing Well

Step 3

Helps you ship

Designs variants based on your brand guidelines & helps your team ship experiments and fixes. No fix goes live without approval.

Leda

acme.comConnected

Opportunities · 3 prioritized

Ranked by expected lift

#01

Move social proof above the fold

Hypothesis: Social proof to raise clicks on cold traffic

+12% est. lift87% confidence

Before

acme.com

After

acme.com
#02

Test a benefit-driven headline on the hero

+8% est. lift
#03

Add a free-trial badge to the primary CTA

+5% est. lift
Step 4
coming soon

Run the A/B test & ship the winner.

Close the loop. Leda integrates with your stack, runs the A/B tests, measures any lifts & ships what converts to 100%.

See what Leda finds on your site

faq

Fair questions.

How does Leda know what matters to my business?+

Before suggesting anything, Leda ingests your brand guidelines, your ICP and positioning context, your past experiments, and a goal you set. Recommendations are grounded in your data and your priorities.

Does anything go live without my approval?+

Nothing ships automatically. Currently, we give you the tools to execute the variants and experiment, based on the analysis of your traffic and website. Soon, with experimentation, you get a preview of every change, review it interactively, request edits, and approve only when you're satisfied. You stay in full control of what reaches production.

Does it work with my CMS and where my site actually lives?+

Yes. Changes will ship through your existing setup like Webflow or Vercel.

What access do you need?+

At a minimum, none. Leda can get started without any access at all. But the more analytics and code access you can give it, the higher the quality of the variants and improvements it can suggest.

Can I actually see what each variant looks like?+

Yes. You review real visual diffs of every variant, what changed, side by side, not just a written summary you have to imagine.

How long until I see results?+

Your first audit lands in minutes. For richer suggestions, Leda connects to your context and collects about a week of traffic and behavior data. Most teams approve their first fix in week two. Exact timelines depend on your site traffic.

See what Leda finds on your site.

See how Leda finds conversion leaks on your site and ships fixes you can approve in minutes.